Category: Social Media Marketing

Ello.co – An Innovation In The Social Networking World

Facebook and Twitter and a few other big social sharks have been dominating the social world for many, many years now. Big sites have become a part of everyday’s life of so many people, that many think it’s impossible for a new player to come to the hood. Big players have established a solid oligopoly that’s nearly unbreakable. I thought so, too, but actually, this turned out to be an illusion. Innovation has always been the greatest fear of titans in business and this is what Ello.co, a brand new social network, employs to rush to the top. Ello.co Is Different Ello...

Top Social Networks For 2013

The world of social networks is really dynamic. Last year we published a list of the top 30 social networks for 2012. This post is a continuation of this, and here you can find a table with the most popular social networking sites for 2013. This year, the leader is Facebook again with around 1 000 000 000 (a billion) registered user accounts. The second place is taken by Twitter, climbing one place higher. It’s registered users in 2013 reached half a billion. The third is Google+, which was on the 13th position the previous year. Today the social site...

30 Online Marketing Facts You May Not Know

Online marketing has changed the way companies do business nowadays. Today you can buy anything on the Internet – from groceries to a luxury apartment on an exotic island. Businesses invest more and more money into their online presence, seeing the potential of this channel for reaching their customers. And this kind of marketing is still gaining momentum. According to some statistics, just one-third of the population on The Earth use the World Wide Web on a daily basis. So if you haven’t thought about Internet marketing, maybe it is a good time to start. With the boom of smartphones...

A simple explanation of what branding really is.

What Is Branding? A Simple Definition For Dummies

What is branding? This word is widely used in everyday life, but the truth about it is that many people don’t really know what it means. Some people think that branding is a logo, a name, or even a slogan, but it’s actually more than a combination of all these. By the way, anyone does branding, no matter if she realizes it or not. It’s the image and ‘the feel’ you build in your customers while doing business with them. It’s a very broad thing, including everything that you want to do, or just do unintentionally, in order to effectively...

Ning – The Start Up Story Of Mark Andreessen and Gina Bianchini

Social networking has been exploding over the last several years. This is how simple ideas like Facebook and Twitter were transformed into multi-billion companies, used by people from all around the world. Many people noticed their incredible success and followed the social trend. Some of them managed to gain popularity even after the big names has already conquered the market. They focused on certain niches like pictures sharing, video sharing etc. Even some teenage entrepreneurs managed to grasp a piece of the tasty social pie. One of them, Ashley Qualls was only 14 years old, when she started her social...

When Is The Best Time To Post On Social Sites? Reach Maximum Exposure

Social media has become one of the greatest ways to market a business online. More and more people use Facebook, Twitter, Pinterest and other social sites to get more visitors, potential customer, or just a broader audience for their ideas. But I doubt that many of you know exactly when the most effective time to post is. A company called ‘Social Caffeine’ has made a research on the matter and has created a nice infographic, showing the best hours to publish on the most popular social networks. Posting in these time intervals, you will most probably reach maximum potential users....

The Rise of Zynga – The Start Up Story Of Mark Pincus

History Zinga (zynga.com) was incorporated in April of 2007 by Mark Pincus in San Francisco, California. Just a few years later, the company began generating billions of dollars in revenue developing social games. Originally the project was named Presidio Media and the name was changed later in July of 2007 in honor of Mark’s dog. The entire production team included just nine people to run the full website and today Zynga has millions of users from all around the entire world, with a staff of hundreds of people. The company is responsible for some of the most popular social...

What Is Facebook’s History? Here Is How Mark Zuckerberg Started The Company

History Facebook (www.facebook.com) was launched in February 2004 as a social network by Mark Zuckerberg and Harvard classmates. Within five years it surpassed MySpace as the leading social network website. At first, the site was called “The Facebook” and was created for Harvard students to communicate with each other. It was then expanded to other Ivy League universities. The response was strong, so the site expanded membership to more mainstream schools and colleges. From there Zuckerberg opened up the floodgates to the public and the site’s user base grew exponentially. Zuckerberg’s first attempt at a social network for friends was...

Pinterest – A Start Up Story Of Ben Silberman

When a young man with a childhood habit of collecting things like insects and stamps combined his passion for design with engineering skills, Pinterest was born. Ben Silberman along with his friends and colleagues Paul Sciarra and Evan Sharp started the development of Pinterest in December 2009, and launched the site in March 2010, as a closed beta. This is not after Ben graduated from Yale in 2003, worked with Google in the sales organization department and designed many iPhone apps which were never launched. Ben and his friends wanted to create a social platform that will allow people to...

When Did Twitter Start? How Jack Dorsey Founded The Company

What Is It? Twitter is a very popular social network that allows users to tweet short messages to online followers. Tweeting means sending messages. Twitter can be used to connect businesses with customers as well as a personal communication tool. The site was started in the San Francisco Bay Area, like so many big name websites of the early 21st century. History The site was created by engineer Jack Dorsey in March 2006 and launched the following July. Dorsey, who was hired by Evan Williams, said the purpose behind Twitter was to deliver “short bursts of inconsequential information.” The site...

Category: Social Media Marketing

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